

AICTE Approved

IIM Nagpur Campus Immersion

Excellent Placements

Duration
2 Years

Important Dates
Last Date to Apply: 30 / 06 / 2026

FEES STRUCTURE
Rs. 5. 75 Lakhs (2 Years)
Why PGDM in Real Estate Marketing ?
Recognised among leading PGDM in Real Estate Marketing Colleges in Pune India, the PGDM in Real Estate Marketing is a specialized two-year program designed to develop expertise in property market analysis, sales strategy, and real estate business management. The curriculum integrates real estate economics, valuation methods, CRM, digital lead generation, regulatory compliance, and investment analysis to provide a comprehensive understanding of residential and commercial markets. Students gain hands-on exposure through live projects, industry visits, internships, and workshops, enabling them to interpret economic indicators, forecast property trends, and drive revenue growth. The program strengthens negotiation skills, client relationship management, and ethical decision-making essential for successful real estate transactions in a competitive, technology-driven property sector.
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Real Estate Market Analysis
Students in the PGDM in Real Estate Marketing gain the ability to assess property markets using data-driven insights, economic indicators, and valuation methods. This competency equips them to evaluate trends, forecast opportunities, and support informed real estate decisions.
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Sales & Negotiation Skills
Learners develop strong persuasion, communication, and closing techniques essential for real estate transactions. The PGDM in Real Estate Marketing program trains them to negotiate effectively with clients, stakeholders, and industry partners to achieve successful outcomes.
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Digital Marketing & Lead Generation
Students learn to leverage digital platforms, targeted campaigns, and online tools to attract, engage, and convert potential buyers through effective real estate lead generation strategies. This competency enhances their ability to drive sales through modern marketing strategies.
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Customer Relationship Management
The PGDM in Real Estate Marketing program builds expertise in managing client interactions, understanding customer needs, and fostering long-term relationships. Students learn to enhance client satisfaction and retention through strategic engagement.
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Legal and Ethical Awareness
Learners gain a strong understanding of real estate laws, regulatory frameworks, and ethical standards. This ensures they conduct transactions responsibly while maintaining compliance and protecting client interests.
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Key Skills
Students in the PGDM in Real Estate Marketing develop proficiency in digital tools, property management software, and tech-driven platforms used across the real estate sector. This skill prepares them to operate efficiently in a rapidly evolving, technology-enabled market.
Value Added Certifications





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Industry visits conducted every semester
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Live projects for hands-on experience
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NSE/BSE visits and workshops for market exposure
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Presentations on relevant academic and industry topics
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Immersion Program for experiential learning
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PDGA (Personality Development, Grooming & Awareness) including:
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GDs
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Debates
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Aptitude test training
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Interview techniques
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Industry-oriented certifications aligned with current market needs

Admission Details
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Property Consultant
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Project Manager
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Real Estate Marketing Manager
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Real Estate Investment Analyst
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Legal Advisor (Real Estate)
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HNI Investment Advisor
Student Testimonials

Abhishek Lad
"A place with a learner-centric environment, supported by the most experienced and supportive faculties, who have inculcated industry-required skills and knowledge in students, enabling them to excel in their careers."

Anshika Kushwah
"PGDM helped us enhance our knowledge and skills, opening a pathway to the corporate world. It allowed us to focus more on our interests and significantly upgraded our practical knowledge."

Pratiksha Magar
"ASM Group Of Institutes is the best place to showcase your talents. The PGDM program offers a blend of theoretical and technical knowledge, providing me with deep and thorough academic insights."
FAQ About PGDM in Real Estate Marketing
PGDM in Real Estate Marketing is a specialized 2-year, AICTE-approved postgraduate program that develops expertise in property market analysis, sales strategy, and real estate business management. At IIBR, the curriculum integrates real estate economics, valuation methods, CRM, digital lead generation, regulatory compliance, and investment analysis, giving students a comprehensive understanding of residential and commercial property markets.
To be eligible for PGDM in Real Estate Marketing, candidates need a bachelor's degree in any discipline with a minimum of 50% marks (45% for reserved category), Indian nationality, and a valid score in CAT, XAT, CMAT, ATMA, MAT, GMAT, or MH-CET. Final-year students can also apply, provided they complete their degree requirements by the specified deadline.
PGDM in Real Estate Marketing builds skills in property market assessment using data-driven insights and valuation methods, negotiation and client relationship management, digital lead generation through online platforms and targeted campaigns, and proficiency in property management software and tech-driven real estate tools, preparing graduates for a technology-enabled property market.
The career scope after PGDM in Real Estate Marketing spans property sales and marketing, real estate investment analysis, CRM and client relationship roles, project and channel sales management, and real estate consulting. Graduates gain hands-on exposure through live projects, industry visits, internships, and workshops, equipping them to interpret market trends and drive revenue growth across residential and commercial real estate.
IIBR is recognised among the leading PGDM in Real Estate Marketing colleges in Pune, backed by 42+ years of ASM Group legacy and a 75,000+ global alumni network. The program combines a specialized, industry-aligned curriculum with live projects, internships, and workshops, along with AICTE approval and strong industry connections, making it a trusted choice for a career in real estate.
Admission Contact
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S. No. 29/1+2A, Near Empire Estate, Old Mumbai Road, Pimpri Colony, Pimpri-Chinchwad, Maharashtra 411018
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+91 8308270960
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(020) 6635 1700





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